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Case StudiesRetail Omnichannel
Retail

Omnichannel Retail Transformation

National Retail Chain

35%
Increase in overall revenue driven by omnichannel shoppers
50%
Improvement in Net Promoter Score from enhanced experience
25%
Higher conversion rate through personalization

Project Snapshot

Client

National retail chain with 250+ stores and growing online presence

Timeline

14 months - Complete platform build and rollout

Services Provided

Custom DevelopmentData AnalyticsDigital Transformation

Industry

Retail & E-commerce

The Challenge

Disconnected Shopping Experience

The retail chain was losing customers to competitors offering seamless shopping experiences across online and offline channels. Their disconnected systems created friction points that frustrated customers and limited sales growth.

Siloed Systems

Separate inventory management for online and physical stores leading to stock discrepancies

Poor Customer Experience

Customers couldn't check in-store availability online or return online purchases in-store

Outdated E-commerce

Slow, difficult-to-navigate online store with no personalization or recommendations

Lost Sales Opportunities

No unified view of customer behavior to enable targeted marketing and promotions

Our Solution

Unified Commerce Platform

We built a unified commerce platform that seamlessly integrated online and offline channels, providing real-time inventory visibility, personalized recommendations, and a loyalty program that works across all touchpoints.

Unified Inventory Management

Implemented real-time inventory system synchronized across all channels, enabling buy-online-pickup-in-store (BOPIS), ship-from-store, and accurate stock visibility

AI-Powered Personalization Engine

Developed machine learning models that analyze customer behavior to deliver personalized product recommendations and targeted promotions

Omnichannel Loyalty Platform

Created unified loyalty program where customers earn and redeem points seamlessly across online and in-store purchases

Modern Mobile & Web Experience

Built fast, responsive e-commerce platform with intuitive navigation, advanced search, and one-click checkout

Key Technologies

Technology Stack

React
Next.js
Node.js
MongoDB
Redis
Stripe
TensorFlow
Elasticsearch
The Impact

Transformational Results

35%
Increase in overall revenue driven by omnichannel shoppers
50%
Improvement in Net Promoter Score from enhanced experience
25%
Higher conversion rate through personalization

The results speak for themselves. We've seen remarkable improvements across all our key metrics. Our customers love the seamless experience, whether they're shopping online or in-store, and the personalization has significantly increased engagement and sales.

VP of Technology

National Retail Chain

Why This Matters

This project demonstrates the power of true omnichannel retail transformation. By breaking down the barriers between online and offline shopping, we've created a cohesive customer experience that meets modern expectations and drives business growth.

The combination of unified inventory, AI-powered personalization, and seamless loyalty integration shows how technology can transform retail operations while delivering exceptional customer experiences that build long-term loyalty.

Ready to Transform Your Retail Experience?

Whether building unified commerce platforms, implementing AI-powered personalization, or creating seamless omnichannel experiences—Builderson Group delivers retail technology solutions that drive growth and customer loyalty.